Celeste Rodgers

Celeste Rodgers is AGI’s VP of Marketing and is responsible for working with client business owners to identify areas of potential growth and synergy. Additional responsibilities are to develop marketing programs for targeted markets and audience. Developed content and materials to ensure AGI’s brand is effectively promoted to the defined target audiences. Successfully develop and implement various social, digital, print and video marketing strategies to achieve objectives and meet goals.

Celeste earned her Bachelor of Science Business Administration & Information Technology – Cum Laude at San Jose State University. Celeste joined IBM and managed the day-to-day operations of a software development team including design, development, and rollout of product implementation. She had the additional responsibility of Product assessment of CRM strategy providing recommendation for the Sales and Marketing organization. Managed vendor relationships and contract negotiations for software purchases.

Celeste Rodgers

Vice President Marketing

 

Celeste was promoted and managed marketing campaigns for the introduction of online database tools and produced go-to-market plans including advertising, direct mail, PR, and tradeshows.

Mrs. Rodgers has helped Alphanumeric Group develop a global reach, enabling the firm to deliver talent to premier organizations and build industry leading teams, independent of geographic location, while also developing documents to assist in the training of AGI’s recruiting team.

Alphanumeric Group Inc.
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